To create an impactful homepage there are four key elements to include: Who you are- your company name and logo What you do- a leading impact statement that succinctly describes what your business does and who they serve. What sets you apart from competitors- describe why your company is unique and will serve the customer’s needs How to take action- what do you want the site visitor to do next? Provide a clear path for the user to complete the action you want most whether it

The brand identity of a company is the overall look of its visual brand collateral and the use of specific fonts, colors and graphic elements. Visual brand collateral includes both print and digital marketing materials. In this digital world, business website is vital to being found online. The first impression of your business is often your website. "I don't need a website, I use my Instagram account and DM customers." "I already have a website. I had some company out of Ohi