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Welcome to the Blog
Website Design and branding tips and industry information to keep you informed.

Your website is more than just a digital placeholder for your business Instagram
Ready to dive deep into the world of websites and spill some major tea on why it's more than just a digital placeholder for your...
2 min read

Brand Journey of Social Media Influencer: Lee Varhola Home
In the ever-evolving landscape of social media influence, Lee Varhola ventured into a creative endeavor in 2021, giving life to her...
2 min read

Why Your Website Needs A Lead Magnet
A lead magnet is a valuable resource or incentive offered by a business to potential customers in exchange for their contact information,...
2 min read


5 Reasons you should put your sales statement “above the fold” on your website.
Placing your sales statement above the fold on a webpage or in any promotional material can be crucial for capturing the attention of...
1 min read

Why Your Service or Product Shouldn't be the Hero on Your Website
In the world of effective storytelling for business, it's tempting to cast our services or products as the main hero – the solution to...
2 min read

Why Website Copy Text Matters
Your website's copy is the voice of your brand and the foundational pillar of your online presence. It wields a significant influence on...
2 min read

What is strategic website design and why does my website need it?
Strategic website design, as I often explain to clients, is a deliberate approach to shaping a website to meet specific business...
2 min read

How does Branding affect your Brand Identity?
Branding is the essence of your business, the heart and soul that defines who you are and what you stand for. It's not just a logo or a...
2 min read

Transformative Collaboration: Bringing Zsuzsa Londe's Art to Life
I recently had the pleasure of collaborating with the incredibly talented abstract artist, Zsuzsa Londe, during two Design Intensive...
3 min read

Design Tip: Homepage Must-Haves
To create an impactful homepage there are four key elements to include: Who you are- your company name and logo What you do- a leading...
1 min read
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