Author of romantic suspense novels, Michelle Grey, contacted Winebrenner Designs to give her website a fresh new look. After evaluating her online presence I proposed not only updating her website but also improving her brand identity online and on her social media accounts.
Any good designer does research to understand the business. In this case my research included getting a feel for the style of books the author writes. As an avid reader and lover of romance and suspense it was easy homework to accomplish. I confess, I am now a fan. I can’t wait for the next book!
The design of her website reflects the author’s personality and style of her writing. Website visitors are greeted with clean lines mixed with pops of color and a touch of seduction.
Winebrenner Designs implemented a Fan Club sign up form to capture fans emails. This enables Michelle to connect and communicate with her target audience. She can then inform them of events, sales and new releases with calls to action to buy or RSVP right from the email. Her social media, Goodreads and Amazon author pages are consistently branded and reflect the same look and feel as her website. Check out her new website at authormichellegrey.com.
Michelle Grey has a new book set to release in March of 2016. Winebrenner Designs is coordinating her marketing and book launch party. Stay tuned for more details!